General Marketing

Future of In-Person Events: A Technology Enhanced Experience

Introduction: High-Tech Is The Way of The Future. Welcome to the world of 2023 in person events, where technology rules supreme and the future is already here. Pen-and-paper registrations and static displays are a thing of the past; innovation, interactivity, and engagement are the hallmarks of today’s event world. If you’ve attended in person events […]

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What is Marketing Automation Strategy and Why Should You Care?

You know that feeling when you have a thousand things to do and only twenty-four hours in a day? Enter marketing automation. It’s the superhero that swoops in to save the day, giving you more time to focus on the things that matter, like catching up on cat videos on YouTube. But what is marketing

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Why Building an Email List is More Important than Social Media Followers

Welcome, dear reader, to the world of digital marketing – where email and social media reign supreme. It’s no secret that businesses of all sizes rely on these two channels to connect with their customers, build brand awareness, and drive sales. But which one is more important – email or social media? In this post,

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Rise of the Machines: How AI is Revolutionizing Automated Lead Generation

Are you tired of spending countless hours scouring the internet for potential customers, only to be met with disappointing results? Fear not, dear reader, for the rise of the machines is here to save the day! Automated lead generation is the process of using technology to identify and procure potential customers for a business. And

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Creating the Ultimate Chatbot Funnel: A Step-by-Step Guide

Introduction to Chatbot Funnels Once upon a time, in a land of never-ending customer inquiries, businesses found themselves struggling to keep up with the endless demands of their clientele. Enter the chatbot: a knight in shining AI armor, equipped with the power to make sense of customer questions and offer rapid, automated responses. But, alas,

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How Conversational Marketing Chatbots Can Enhance Your Marketing Funnel

Ah, conversational marketing chatbots – a tale of ingenuity, technological advances, and the never-ending quest for better customer engagement. In this story, our hero, the chatbot, emerges as the champion of the digital age, ready to transform marketing funnels. So, gather ’round, as we embark on an adventure that will take us to the very

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